Of course, integrating all of this experiential technology into a car questions the exploration endemic to such travel. “These are the sort of things you do in your living room. When people go on a road trip, aren’t they trying to get away from aspects of their daily lives?”
Read The (Board)Room
As more companies call employees back to the office, they are also rethinking workplace design in hopes of boosting productivity and motivation. New uses of color will be a big part of that,
Here are some emerging office color trends, so you can read the room.
Imbuing Personality in Self-Driving Cars
How Porsche, Volvo and Rivian Are Injecting Unique Driving Styles Into Self-Driving Cars
The Ethics of Self-Driving Cars
“The expectations for autonomous vehicles are much higher than for individuals. When an individual has an incident, we can say, ‘They’re only human. They tried their best. It was an accident.’ We’re not going to be as forgiving with a company, and we probably shouldn’t be.”
What Comes After the SUV?

Considering our vehicular future beyond the SUV (amen!) with some of the world’s smartest and most influential designers and analysts.
Future of the Home Office
My latest for the Wall Street Journal has nothing to do with cars. But it is full of great design thinking from a range of top tier experts (Herman Miller, Knoll, Sotheby’s Realty, Toll Brothers, etc) on how the home office is evolving, given the seeming permanence of hybrid work schedules.
My first article for the Wall Street Journal is all about the future of cars, and how they are going to further delight, alienate, support, degrade, and destroy us.